Audience | Programmatic Targeting
Premium Audience Targeting: Targets specific audiences via demographics, keywords, site category, topic & behaviors. Geo-target by state, county, DMA or zip code. Includes above the fold placements.
Website Retargeting: Re-engage those visitors who have interacted with your website but did not convert. Technology will continue to target that user as they continue to surf the web.
Website Look-A-Like Targeting: Target customers that “look like” the people already visiting your website.
Dynamic Retargeting: Retarget consumers with images and products they were previously engaged with on your website.
Targeted Social Media: Reach your target audience where they already spend time; Facebook, Instagram & LinkedIn. Target your audience by job title, interests, life events & behaviors.
Mobile Location Targeting: Target consumers on mobile apps & sites based on a specific physical location they have visited using GPS technology.
Mobile Geo-Fencing: Target consumers within a specific geographical mile radius around a location.
Pre-Roll Video: Streaming video offerings allow advertisers to run their video-format message in front of video content online (:15 or :30 pre-roll spots).
YouTube Video: Reach an audience in a social video environment through Pre-Roll videos on YouTube, with 80% + viewability across desktop, mobile & tablet. Target your audience by state, county, DMA or zip code.
IP Targeting: Target a specific IP address and serve ads to consumers or locations through a list of three options: customer provided physical addresses, customer provided IP addresses or based on job title within in a geographical area.
Pandora Audio Targeted Display: Target your consumer through digital display ads or video ads on Pandora.
Programmatic Audio: Reach a unique audience of tuned-in listeners through audio & digital display ads. Runs across apps like I Heart Radio, Pandora & Spotify. Demographic, genre & playlist targeting available.
Connected TV: Run your video ad as a commercial on streaming devices to users who are watching TV & movies on smart TV’s.
If you haven’t implemented an email marketing campaign for your business or event promotion, don’t miss out on connecting with your customers and increasing your sales! We can set up an email campaign that fits your business objectives perfectly. We will provide you with: Professionally designed, responsive email campaigns aligned to your marketing goals. Detailed Reporting on its efficiency including open rate, traffic referred to your site and sales/leads driven.
We Fix, Repair, and Manage Your Online Reputation. What does your digital reputation look like? If you own, operate or manage a business, you’ve likely received a negative review from a dissatisfied customer. Even the most reputable businesses have experienced a dissatisfied customer from time to time. Negative reviews can be damaging & should not be taken lightly.
The Missourian Media Group offers a full service digital dashboard that will:
- Repair Your Online Reputation.
- Manage & Monitor Your Online Reputation.
- Alert you via email when new reviews have been found & provide weekly & monthly reporting that breaks down your businesses online presence.
Search Engine Optimization
Targeting and converting the right buyers with a keyword and optimization strategy for today’s complex search engines.As a full-service online marketing company, we offer a comprehensive array of professional SEO services to get your business more visibility in search using only trustworthy, future-proof, white-hat SEO techniques, such as:
- Custom SEO Strategy, Keyword & Market Research, and Organic SEO tactics.
- Comprehensive onsite SEO, Quality Content Writing, Link Building, and Google Analytics.
Paid search, also called Pay-Per-Click or simply PPC is a search engine marketing (SEM) tactic that places targeted, sponsored ads in search engine results. The ads are shown in response to keywords entered by a user into their search engine search bar. Paid search is an effective way to attract potential customers to your website and provides a quick and easy way to identify high-traffic, well-converting keywords to guide a search engine optimization (SEO) effort.Investing in pay per click:
- Gives you immediate results.
- Ensures you don’t spend money on those who have no intention of converting.
- Let’s you show your ads on a variety of platforms.
- Custom Web Design
- Mobile-friendly, responsive design
- SEO Optimized
- Blogging & Content Marketing
- Clear Call to Action